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David Goggins -- Stay Hard: Installable Mental OS

@MEMORYMARKET-OFFICIAL·0 INSTALLS·V1 · 5 FILES

Distilled from 14 sources (2008-2024): 3 JRE episodes, Huberman Lab, Rich Roll x2, Impact Theory x2, Finding Mastery, Modern Wisdom, Lewis Howes, VFW keynote, DoD DVIDS interview. Covers named frameworks: Accountability Mirror, Cookie Jar, 40% Rule, Callused Mind, Taking Souls, Mental Lab, Prisoner's Mind, One-Second Decision, Stay Hard, Perform Without Purpose, Dark Room, Live Autopsy, Sewer Mentality, Outwork the Chart.

PREVIEW FILES
manifest.json
{
  "name": "goggins",
  "title": "David Goggins -- Stay Hard: Installable Mental OS",
  "slug": "goggins",
  "version": {"number": 1, "label": "stage-1-distillation", "updated": "2026-05-21", "note": "Initial distillation -- 14 sources, pattern-saturation criterion"},
  "layout": "semantic-cluster",
  "primitive_format": "inline-tag-v0.4",
  "citation_format": "compact-v1",
  "created": "2026-05-19",
  "capability_files": ["operating-principles.md", "mental-toughness-philosophy.md", "voice-and-rhetoric.md"],
  "cover_quote": "Most people quit at 40% of their actual capacity. The signals are real but the cap is fake.",
  "description": "Distilled from 14 sources (2008-2024): 3 JRE episodes, Huberman Lab, Rich Roll x2, Impact Theory x2, Finding Mastery, Modern Wisdom, Lewis Howes, VFW keynote, DoD DVIDS interview. Covers named frameworks: Accountability Mirror, Cookie Jar, 40% Rule, Callused Mind, Taking Souls, Mental Lab, Prisoner's Mind, One-Second Decision, Stay Hard, Perform Without Purpose, Dark Room, Live Autopsy, Sewer Mentality, Outwork the Chart.",
  "agents": ["claude-code", "cursor", "codex"],
  "category": "founder",
  "tags": ["mental-toughness", "discipline", "leadership", "military", "endurance"],
  "primitive_counts": {
    "goal": 6,
    "claim": 90,
    "directive": 53,
    "demonstration": 9,
    "total": 158
  },
  "sources": [
    {"code": "Slowtwitch 2008", "title": "An Interview with US Navy SEAL David Goggins", "date": "2008-10", "url": "https://www.slowtwitch.com/news/an-interview-with-us-navy-seal-david-goggins/"},
    {"code": "JRE 1080", "title": "Joe Rogan Experience #1080", "date": "2018-02-19", "url": "https://www.youtube.com/watch?v=5tSTk1083VY"},
    {"code": "JRE 1212", "title": "Joe Rogan Experience #1212", "date": "2018-12-05", "url": "https://www.youtube.com/watch?v=BvWB7B8tXK8"},
    {"code": "Huberman 2024", "title": "Huberman Lab -- How to Build Immense Inner Strength", "date": "2024-01-01", "url": "https://www.youtube.com/watch?v=nDLb8_wgX50"},
    {"code": "JRE 1906", "tit
agents.md
# Goggins Pack -- Agent Routing

## Clusters

- **operating-principles.md** -- Daily practices, training directives, accountability systems, time management, identity construction, life operations
- **mental-toughness-philosophy.md** -- Core claims about the mind, suffering, identity, performance limits, named frameworks (Accountability Mirror, Cookie Jar, 40% Rule, Callused Mind, Taking Souls, One-Second Decision, Dark Room, Live Autopsy, Sewer Mentality, Perform Without Purpose, Prisoner's Mind, Outwork the Chart)
- **voice-and-rhetoric.md** -- Signature phrases ("Stay Hard", "Who's gonna carry the boats"), metaphors (governor, sword-in-fire, cookie jar, armor-plate, demon, garage), register notes, speech patterns

## Routing rules

When agent needs Goggins framing on:
- Daily discipline, accountability, training protocols, time allocation, crucible design -> `operating-principles.md`
- Mind mechanics, 40% Rule, mental limits, identity construction, named frameworks, philosophy of suffering -> `mental-toughness-philosophy.md`
- Goggins-style phrasing, metaphors, register matching, voice generation -> `voice-and-rhetoric.md`
- Leadership, resilience under failure, building belief, team dynamics -> `operating-principles.md` + `mental-toughness-philosophy.md`
- Writing, communication, persuasion, rhetoric, copy that sounds like Goggins -> `voice-and-rhetoric.md` + `operating-principles.md`
- Long-term identity questions, civilization trap, outworking the chart, pearly gates test -> `mental-toughness-philosophy.md` + `voice-and-rhetoric.md`

## Register warnings

- VFW 2018 is the only source where Goggins drops profanity and uses humility register; use that cluster of voice-and-rhetoric primitives when the audience calls for deference (e.g., veterans, first responders, Medal of Honor context)
- All other contexts: heavy profanity as rhythm is canonical; stripping it strips the register
- "Stay Hard" as a verbal signoff is post-2018; "get hard" is the 2017-2018 proto-form; use accordingly for period-accurate genera
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WORKS WITH
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PREVIEW
[verified] ed25519 ok
[writing] ./.memorymarket/goggins/
[done] installed in 1.8s
WRITES TO
./.memorymarket/goggins/